Click here if you do not see this message.

4AM SNEWS Newsletter | October 2004

In this issue:

Features:
01 - Search Engine Optimization: importance of search engines and how 4AM can help you
02 - Special Promotion: $200 gift certificate for Extremely Canadian lodging in Whistler!

News:
03 - 4AM Group News: could there be a 4AM Mini on the way?
04 - Why Per-Per-Click: PPC is fast and cost-effective, so what are you waiting for?
05 - New Launches: find out more about what we've been up to in the past month
06 - New Clients: find out about our new projects


The Importance of Search Engine Marketing

A top ranking position on the major search engines and directories is an effective way to increase your web site's traffic without spending a lot of advertising dollars. The most recent statistics have shown that between 70 – 80% of your visitors will find your web site via a search engine or directory such as Google or Yahoo. Having a top 30 placement is essential in order for your company to be found on the Internet.

4AM Search Engine Optimization services:
Search Engine Optimizaton (SEO), Positioning & Marketing
Pay per click management including Google Adwords and Overture (read more)
Search Engine reports including top 30 ranking
Real-time website statistics to track visitors and calculate ROI
a special promotion:

03
4AM Group News
 

In the past 6 months, 4AM has expanded and consolidated their spot as the leading online marketing firms in Vancouver. Leading the way in the Core 3 (web design, email marketing and search engines) and with the hiring of our senior designer, Neil, we will undoubtedly push our limits even further the coming months. And yes, standby for our first 4AM Mini, due to come before the new year. Stay tuned and visit us at www.4amgroup.com.



04
Why Pay-Per-Click?
 

You've probably heard a lot about Pay-Per-Click over the past year. So what exactly is Pay-Per-Click? In a nutshell, Pay Per Click (PPC) advertising is a new way to advertise online. The objective is to drive highly targeted traffic to your website through a presence in the first positions of the search engines and directories results, on a pay-per-click basis.

You control exactly how much you are willing to spend per day/month and you can stop at any time!
Think of PPC as a cheap business investment ... you can specify any amount starting at 10 cents per click. PPC are real time ... Google AdWords accounts can be online in less than 5 minutes and providing you customers in less than 10. In addition, PPC allows for extreme targeting ... you get to target exactly what search phrases you are interested in. You can also target specific locations and time of day with some engines. Another great feature is ROI tracking where you can track your returns real time.

If you can set a budget of $200 CAD/month for Pay-Per-Click campaigns, 4AM can help you setup your PPC campaigns, determine the best and most cost-effective keywords to bid on, maintain and monitor performance and provide you with detailed summaries and results. And remember, you can stop and restart your accounts at any time!

Please visit http://www.4amgroup.com/packages/pay_per_click.html for more information.


05
New Launches: find out about what we've been up to
 
Sutton Place Hotel Helly Hansen Eaglequest Golf Bookbyte.com, OR
hotel website meeting website corporate site ecommerce site
The Dynamics Placemaking Dexter Condo, WA
Beacon Branding, NY
music band website email blast   real-estate site  corporate website
500 West Hotel, CA Backun Musical Ownermatch Intl. Intrawest Corporate
real-estate site  corporate site corporate website passholder web site 


06
New Clients: find out about our new projects
 
Hostelling International
Placemaking, Intrawest
Extremely Canadian
Bookbyte.com, Salem, OR
Beacon Branding, NY
Cruise Concepts
The Sutton Place Hotels
Helly Hansen
Twin Fish Creative
Coopers Landing
Bambu, Victoria
500 West, San Diego, CA
3 Plains Corporation
Basq New York, NY
The Beringer Group
Whistler-Blackcomb
Leisura Development LLC
Bains Travel


© 2004 4AM Group Ltd. | a. 2236 East 52nd Avenue, Vancouver, BC V5P 1X1 | f. 604.327.6785 | e. contact@4amgroup.com

You are receiving this newsletter because you subscribed to 4AM SNEWS, 4AM Group Ltd.'s corporate newsletter.
Unsubscribe | Privacy Policy | Feedback